Several businesses create its business profiles or say enrolls business in Google business listings, Google My Business is a tool that makes you manage the google business listings or business profiles. Google My Business is the tool to claim your business profile, manage your business profile, and use it as a feature to increase the visibility of your products or services in Google.
Google my business uses core local marketing tools such as Perform Local SEO – using keywords and other optimizations to rank your business profile, Gaining Insights – knowing the customer and audience requirements and reviews, Highlight your Business – making your business profile unique, Engage with Consumers – interacting with people regarding your business.